1.What do you do?

I help organizations, individuals, and brands tell their stories. I design copy and messaging to help re-ignite branding efforts. I draw from my experiences completing my graduate degree in Marketing Research, which emphasized consumer insights, branding, and marketing principles.

2.What is the goal of your work?

I aim to create engaging copy that inspires.

3.How do you do your work?

I first perform in-depth research on your industry and niche. I research your brand's story. I create foundational collateral to help you define your brand and digital media efforts.

On time. I like to deliver my projects ahead of schedule. My goal is to reduce stress for my clients and provide creative that exceeds their expectations.

4.What is your philosophy of innovation?

My philosophy is focused on empathy - listening to people and finding ways to innovate together. Creative energy is always at the center of innovation. When we tell stories, we create community.

6.How can I contact you?

If you want to contact me, you can reach me on Linkedin Messaging or via email: joymailed@gmail.com.

A messenger pigeon would be fun, but not as reliable.

7.What are your credentials?

Credentials aside, I can handle pretty much anything you throw at me unexpectedly.

I graduated with a Masters Degree in Marketing Research & Analytics, 2022 with a 4.0 GPA and honors from Michigan State University in the top 10% of my class. I completed this program during COVID.

I took coursework in social media listening, marketing principles, branding, international marketing, survey design, qualitative & quantitative research.

I have a Bachelor of Science from Cornell University. I majored in premed, so I learned much about writing through independent courses. I like to keep learning.

Certifications/Courses

Story & Genre Courses - Robert Mckee

Luxury Industry Insights Certification, LVMH Holding Company

Sustainable Fashion, Copenhagen Institute

Content Marketing Certificate, UC Davis